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Holiday Shopping Is Getting Smarter with AI
OpenAI’s Shopping Research uses GPT-5 mini to create personalized product guides with nearly unlimited use on all ChatGPT plans during the holiday shopping season.
- On Monday, OpenAI launched Shopping Research on the ChatGPT platform, rolling it out to ChatGPT Free, Go, Plus and Pro plans with nearly unlimited usage through the holidays.
- Faced with competition in the shopping sector, OpenAI has pursued commerce features as hundreds of millions of ChatGPT users find and compare products, while CFO Sarah Friar said commerce is a path to profitability after introducing Instant Checkout earlier this year.
- The Shopping Research experience asks quiz-style clarifying questions, suggests 10 to 15 items, and opens a visual interface where users refine results before receiving a personalized buyer's guide.
- Pro users will see Shopping Research suggestions in ChatGPT Pulse, and purchases require clicking through to retailer websites, while an OpenAI spokesperson said the company is not taking commissions at this time.
- Despite the rollout, OpenAI warns the tool might make mistakes about product details and urges users to double-check, while retailers must enroll to appear in Shopping Research results from organic publicly available retail sites.
Insights by Ground AI
39 Articles
39 Articles
ChatGPT has launched by surprise one of the best tools of recent months, to become an intelligent personal assistant in case you need to make a purchase on which you need to contrast.The functionality in question is called Shopping Research, and it appears in ChatGPT's main interface, just below the In-depth Research option, more oriented to complex topics or requiring further study.In the case of shopping research, OpenAI has also introduced a …
·Madrid, Spain
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StartupTalky
StartupTalkyOpenAI Debuts ChatGPT Shopping Research Tool Ahead Of The Holidays
OpenAI unveiled a free artificial intelligence-powered shopping research tool that it says can generate a personalised buyer's guide for ChatGPT users during the holiday season.
·New Delhi, India
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Total News Sources39
Leaning Left5Leaning Right1Center3Last UpdatedBias Distribution56% Left
Bias Distribution
- 56% of the sources lean Left
56% Left
L 56%
C 33%
11%
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