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Burberry defies luxury downturn as trench coats and scarves power revival

Burberry's turnaround gains pace as trench coats and scarves drive sales growth. Strong demand in China and the US helps it outperform luxury rivals.

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Burberry's performance recovery is clear, with double-digit growth in outerwear such as trench coats; stock price rises 6.40%, topping the list of gainers | SVT Global, November 12

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Burberry's heated demand for scarves and trench coats helped the UK's leading luxury brand to maintain sales recovery, countering the worsening of results across the sector. Read more (11/12/2026

·São Paulo, Brazil
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Folha de S.Paulo broke the news in São Paulo, Brazil on Thursday, November 12, 2026.
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