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Amazon controls 80% of eBook sales – Bookshop.org wants to change that

  • Bookshop.org has launched an e-reading platform to challenge Amazon's dominance in the e-book market, which accounts for over 80% of online book sales according to IbisWorld.
  • The new platform allows local independent bookstores to sell e-books, with roughly 30 percent of the list price going to them, as stated by CEO and founder Andy Hunter.
  • Hunter argues that e-books have been unpopular due to Amazon's control, which limits innovation and access for consumers.
  • The platform aims to support local bookstores and promote community engagement, as Hunter emphasizes the importance of shopping locally.
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