Booking Holdings CFO Says Even AI’s Biggest Spenders Are Guessing on Returns

Booking Holdings CFO says even AI hyperscalers don't know their ROI — but he's learning from his 'AI coach'

At Fortune's AIQ Summit, Ewout Steenbergen said AI is cutting costs but LLMs still only send it less than 1% of its room nights.

Booking Holdings CFO says even AI's biggest spenders are guessing on returns

The uncertainty in AI investment returns could pressure hyperscalers to monetize faster, impacting infrastructure providers and investors.

Booking Holdings CFO says even AI’s biggest spenders are guessing on returns

The uncertainty in AI investment returns could pressure hyperscalers to monetize faster, impacting infrastructure providers and investors. The post Booking Holdings CFO says even AI’s biggest spenders are guessing on returns appeared first on Crypto Briefing .