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Black entrepreneurs divided on Target boycott

  • Target's decision to rollback its Diversity, Equity, and Inclusion initiatives has led to calls for boycotts, with Tabitha Brown warning about the impact on Black-owned brands.
  • Brown emphasized that a boycott could hurt Black businesses, stating, 'Our sales would drop and our businesses would be hurt.'
  • Target's Chief Community Impact and Equity Officer, Kiera Fernandez, mentioned that the company is adapting to the 'evolving external landscape.'
  • The trend of reducing DEI commitments is seen across major companies like Amazon, McDonald's, and Ford, affecting Black and brown brands.
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