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In Big Sean‘s new video for “It Is What It Is,” Sean teams up with Gunna to dispel any doubts in their rap credentials. The treatment is relatively straightforward, consisting mostly of performance shots of the two rappers leaning against an SUV. They also flex in a train yard, while Sean delivers his verse hanging out the window of the SUV.  Big Sean and Gunna are both on the comeback trail after career setbacks; while Gunna infamously drew cri…

Uproxx

Big Sean And Gunna Declare That ‘It Is What It Is’ In Their Fatalistic New Video

The goal for Big Sean’s latest album Better Me Than You in our eyes was to promote maturity and personal growth. Overall, the project mostly succeeded in that regard outside of a few detours in the tracklist. In terms of the quality, Sean Don definitely had some flashes of pure genius, but too many times did he revert back to some things that hold him back. Some of those drawbacks included sleepier performances and some awkward singing. All in a…

Hot New HipHop

Big Sean & Gunna Encapsulate Humble Beginnings To Perfection In "It Is What It Is" Visual

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Big Sean and Gunna drop visuals for “It Is What It Is” In late August, Big Sean fans rejoiced as he released his long-awaited album, “Better Me Than You.” This project marks his first studio album since the acclaimed “Detroit 2,” which topped the Billboard 200 in 2020. With 21 tracks and several high-profile collaborations, this album has already made a significant impact. A Star-Studded Return to Music Big Sean’s return is not just about the mu…

hip-hopvibe.com

Big Sean ft. Gunna – “It Is What It Is”

Big Sean is still promoting his latest album Better Me Than You which received a good response overall from fans. Today, the Detroit rapper shares the music video for track #7, ‘It Is What It Is’ where he joins forces with Atlanta’s own Gunna. The song is produced by Turbo and definitely one of the standouts on the project. The clip is not anything fancy but it matches the vibe of the record perfect. Watch it below. The post Big Sean Shares 'It …

HipHop-N-More

Big Sean Shares ‘It Is What It Is’ Music Video Feat. Gunna: Watch

Multi-platinum-selling hitmaker and GRAMMY-nominated lyrical powerhouse Big Sean releases the official music video for “It Is What It Is” featuring Gunna off his critically acclaimed sixth studio album Better Me Than You (Def Jam Recordings). Directed by Diego Cruz, the video for the “standout cut” (Rap-Up) that Rolling Stone called a “Song You Need To Know” showcases both Sean and Gunna […] The post BIG SEAN RELEASES MUSIC VIDEO FOR “IT IS WHAT…

YOUR CULTURE HUB

BIG SEAN RELEASES MUSIC VIDEO FOR “IT IS WHAT IT IS” FEATURING GUNNA

Big Sean has premiered the official music video for his Gunna collaboration, titled “It Is What It Is”.  This track is taken from the rapper’s latest album, Better Me Than You. Watch the visuals below: ﻿ The post Big Sean feat. Gunna – “It Is What It Is”  appeared first on Fresh: Hip-Hop & R&B.

Fresh: Hip-Hop & R&B

Big Sean feat. Gunna - "It Is What It Is"

The clip is available now Multi-platinum-selling hitmaker and Grammy-nominated lyrical powerhouse Big Sean releases the official “It Is What It Is” video featuring Gunna off his critically acclaimed sixth studio album Better Me Than You via Def Jam Recordings. Directed by Diego Cruz, the video for the track showcases both Sean and Gunna rapping against […] The post Big Sean shares ‘It Is What It Is’ video featuring Gunna appeared first on The Mu…

themusicuniverse.com

Big Sean shares 'It Is What It Is' video featuring Gunna

Big Sean enlists Gunna for the “It Is What It Is” music video. Big Sean continues putting out new material as he now teams up with Gunna for the music video of their collab song “It Is What It Is.” The song is produced by Turbo & Omar Grand, and the new visual is directed by Diego Cruz. “F–k all that hatin’, that sh-t a disease and they dyin’ off (Woah, woah) / I got a goddess that just hopped up out of the pool and she never dryin’ off / Chef u…

HipHop24x7 | Hip Hop News & Music

Big Sean Drops Music Video For "It Is What It Is" Feat. Gunna

Lyrical powerhouse Big Sean releases the official music video for “It Is What It Is” featuring Gunna off his critically acclaimed sixth studio album Better Me Than You (Def Jam Recordings). Directed by Diego Cruz, the video for the “standout cut” (showcases both Sean and Gunna rapping against various urban backdrops around Los Angeles, spitting take-no-prisoners bars such as “Face all on the front page, I don’t give a f**** about no backlash / I…

Big Sean And Gunna Declare That ‘It Is What It Is’ In Their Fatalistic New Video

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