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Behind the gymfluencer curtain
Summary by The Student Life
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1 Articles
Behind the gymfluencer curtain
Kira Heller SC ’29 applies renowned sociologist Erving Goffman’s theory of the “front stage” and “back stage” to the way gym influencers present themselves on social media. She argues that these creators construct carefully curated images to attract followers while concealing the realities behind the screen, creating a misleading perception of what their fitness lifestyles actually look like.
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