US EditionBarco Cinema Partners with SXSW to Present 2026 Festival Screenings in Laser Projection
Barco's laser projection technology enhances SXSW 2026 screenings with vivid images and high clarity, debuting at the Paramount Theatre and Alamo Drafthouse South Lamar.
- Barco confirmed before March 12, 2026, that Laser by Barco projection will appear at SXSW, with I Love Boosters premiering at the Paramount Theater on March 12.
- As a global technology company, Barco reported 964 million euro in 2025 sales and employs over 3,000 'visioneers'; SXSW and Barco say Laser by Barco sets a new benchmark for festival screenings.
- Festival programmers also listed additional titles including Margo's Got Money Troubles, Ready or Not 2: Here I Come, and Mike & Nick & Nick & Alice, said SXSW organizers.
- For the first time, screenings at the historic Paramount Theatre and Alamo Drafthouse will feature Barco's award-winning Laser by Barco projection, SXSW Senior Manager, Film & TV Programming, Gabe Van Amburgh, says.
- Looking beyond individual screenings, SXSW Senior Manager said partnering with Barco helps the festival support filmmakers as it celebrates its 40th year.
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Barco Cinema Partners with SXSW to Present 2026 Festival Screenings in Laser Projection
Screenings at Austin's Paramount Theatre and Alamo Drafthouse South Lamar will be presented in Laser by Barco, delivering bright, vivid images with stunning picture clarity AUSTIN, Texas, March 11, 2026 /PRNewswire/ -- Barco, the global leader in laser cinema technology, today announced a partnership with SXSW to bring Laser by Barco projection to the 2026 festival in Austin, Texas. For the first time, screenings at the historic Paramount Theatr…
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