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Aviva and insureMO launch embedded insurance platform across Europe
The platform automatically activates accident, illness and travel cover, and Aviva says it will support expansion into new products and markets across Europe.
- Aviva and insurance technology provider insureMO launched a new embedded insurance proposition in Norway, marking a milestone in Aviva's strategy to expand protection products across Europe.
- Under the new model, customers receive automatic domestic and overseas travel cover without notifying insurers or manually activating policies, simplifying insurance while reducing partner administration.
- The first implementation is live through distribution partner Kvikk Forsikring in Norway, where travel cover activates when customers leave the country; insureMO worked with applications partner MSG Global on delivery.
- Claire Ryan, head of accident and health at Aviva Insurance Ireland DAC, said this "represents an important step forward in how protection is delivered," providing seamless accident, illness and travel cover.
- Rajat Sharma, chief revenue officer of insureMO, added that the "insurance industry is increasingly moving toward embedded, ecosystem-driven experiences," with the platform designed to support expansion into new markets without system changes.
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47 Articles
Halifax Courier+46 Reposted by 46 other sources
Aviva and insureMO launch embedded insurance platform across Europe
Aviva Insurance Ireland DAC and insureMO have partnered to roll out a new embedded insurance proposition that automatically activates relevant cover based on a customer's location, with the first launch already live in Norway.
Coverage Details
Total News Sources47
Leaning Left3Leaning Right0Center40Last UpdatedBias Distribution93% Center
Bias Distribution
- 93% of the sources are Center
93% Center
C 93%
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