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Automakers are going big on in-car subscriptions. Are customers buying it?
- An S&P Global Mobility survey found that only 68% of respondents are willing to pay for connected services in vehicles, down from 86% in 2024.
- Ford Motor Co.'s semi-autonomous driving feature subscription costs between $650 and $900 per year after a free trial.
- General Motors Co. projected revenue from its Super Cruise feature will exceed $200 million in 2025, as reported in recent earnings calls.
- Stephanie Brinley noted that the subscription model is in its early stages, and consumer expectations regarding vehicle connectivity will continue to evolve.
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27 Articles
27 Articles
The Toronto Star+25 Reposted by 25 other sources
Automakers are going big on in-car subscriptions. Are customers buying it?
Consumers don't want to pay for it. Automakers are still pushing hard.
·Toronto, Canada
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Automakers need to convince their customers to subscribe. The post Automakers rely heavily on embedded subscriptions appeared first on Les Affaires.
Coverage Details
Total News Sources27
Leaning Left19Leaning Right2Center3Last UpdatedBias Distribution79% Left
Bias Distribution
- 79% of the sources lean Left
79% Left
L 79%
13%
Factuality
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