Apple shows pricey touchscreen laptops, a first for the iPhone maker
Apple adds touch input and OLED to its flagship laptop line, with preorders open and prices starting at $2,899, the company said.
- On Wednesday, October 28, 2026, Apple CEO John Ternus unveiled the MacBook Pro with PROLED XDR Display, the company's first touchscreen laptop powered by M5 Pro and M5 Max chips.
- Apple previously resisted adding touchscreens to laptops, with Steve Jobs calling them "ergonomically terrible" in 2010; the shift marks a pragmatic acknowledgment of modern user expectations for touch-capable devices.
- The PROLED XDR display uses tandem OLED technology to deliver 2,000 nits of peak brightness and a 10,000,000:1 contrast ratio, while the Dynamic Island integrates for managing notifications and tasks.
- Preorders opened October 28, with retail availability beginning November 6, 2026; base models start at $2,899 for the 14-inch version and $3,399 for the 16-inch configuration.
- The redesigned chassis weighs 3 pounds on the 14-inch model, half a pound lighter than predecessors, and brings back the iconic glowing Apple logo, positioning these premium devices for professional creators.
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Apple's new MacBook Pro proves OLED matters more than touch
Apple's first touchscreen MacBook Pro is earning widespread praise, with reviewers calling its tandem OLED display among the best ever seen on a laptop. The thinner, lighter design, excellent performance, and long battery life also impress. Most agree, however, that the touchscreen adds little to the experience, while the steep price makes upgrading difficult to justify.Read Entire Article
Lighter and lighter. Apple is updating its MacBook Pro 14 with a brand new tandem OLED panel and now also relies on a more compact and lighter housing. The result is currently the best multimedia laptop, but some disturbing vulnerabilities of its predecessor have not been fixed.
Apple's first touchscreen MacBook ends decades of resistance, but here are 3 other reasons to be excited
Apple's all-new MacBook Pro arrives on store shelves tomorrow, bringing a feature that's been conspicuously absent from these popular laptops for decades — a touchscreen. Yes, the MacBook Pro with PROLED XDR Display marks the first time you'll be able to touch, swipe, and pinch the screen to control your Mac. While touchscreens are almost universal on rival Windows 11 and Chromebook devices, Apple has long insisted that putting a touch-sensitive…
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