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Annual 'Day of the Dead' celebrations, once a Latin American phenomenon, gain popularity across the US

The holiday honors departed loved ones with ofrendas, music and parades, and its U.S. celebrations have grown in cities nationwide.

  • On Saturday, the Hollywood Forever Cemetery held its 27th annual Day of the Dead event, where tens of thousands gathered at the Los Angeles landmark for the largest celebration anywhere outside Mexico.
  • Tracing back 3,000 years to pre-Columbian Mesoamerica, the celebration gained popularity in the United States through Chicano artists in the 1970s, whom Regina Marchi of Rutgers University described as practicing "an act of political resistance as well as an act of cultural pride."
  • Central to the observance are ofrendas, altars featuring photos, personal items, and marigolds known as the "flower of the dead." These displays incorporate earth, wind, water, and fire to attract souls of the departed.
  • South Gate resident Diana Suazo featured the phrase "land of immigrants" on her display, while Lorena Silva and her sisters built their first independent presentation at the cemetery this year.
  • Celebrations extend far beyond Los Angeles, with events in Chicago, Seattle, and Anchorage marking the occasion. Though the timing follows Halloween, participants emphasize the holiday is sincere remembrance and celebration of life, not a seasonal equivalent.
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Fox5 DCFox5 DC
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Annual 'Day of the Dead' celebrations, once a Latin American phenomenon, gain popularity across the US

When the last of the trick-or-treaters get home on Halloween night, the next seasonal event, a two-day celebration called "Day of the Dead," kicks off the following morning.

·Washington, United States
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Detroit Free Press broke the news in Detroit, United States on Wednesday, October 28, 2026.
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