Pennsylvania Will Require Labels on AI-Generated Ads
6 Articles
6 Articles
Pennsylvania will require labels on AI-generated ads
On Thursday, Pennsylvania Governor Josh Shapiro signed the Artificial Intelligence Deceptive Advertising Act into law, requiring disclosures on AI-generated ads. The law requires any ad - whether it's a still image, video, audio, or text - that "has been significantly modified or generated by artificial intelligence" to include a label in the same format as […]
Pennsylvania passed a law requiring disclosure of the use of artificial intelligence in advertisements when synthetic content is used in a way that creates a false perception of a product or service. The standard covers various formats and can reach parts produced outside the state; it will enter into force 60 days after its signature, although its exceptions and terms leave questions about its application.
AND AWAY WE GO: Pennsylvania Signs AI Deceptive Advertising Act. What it Means for Brands
Pennsylvania has just signed their AI Deceptive Advertising Act into law. The law so let’s cut into what it is, what it isn’t and what it means for brands placing advertisements. What is the Pennsylvania AI Deceptive Advertising Act?
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