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Americans are asking AI what to eat, and it is starting to reshape the grocery aisle
Conagra said 42% of U.S. consumers used AI assistants for online shopping as need-based snack searches shift sales toward protein and fiber products.
- An analysis of more than 53 million shopping transactions across 17,000 snack products found that Americans are increasingly asking artificial intelligence what to eat between meals, prioritizing specific needs like protein or fiber over brand names.
- Snacks sold for specific benefits, including protein and fiber, reached $19 billion in retail sales, up 12.7% from the prior year, reflecting shoppers' growing focus on health-driven nutrition.
- Consumers increasingly expect one snack to deliver both treat and benefit; chili lime represents roughly $1 billion in annual sales while avocado oil products grew 82% in volume over three years.
- In July 2026, Adobe Digital Insights found 42% of U.S. consumers used AI assistants for online shopping, with traffic to retail websites from AI tools growing 62% year over year that month.
- For packaged-food companies, this shift creates risk: brands must answer questions they never heard asked, as simple home recipes like cottage cheese ranch dip now compete directly with traditional shelf products.
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36 Articles
36 Articles
The Norfolk Daily News+35 Reposted by 35 other sources
Americans are asking AI what to eat, and it is starting to reshape the grocery aisle
Conagra and Circana analyzed 53 million purchases and found shoppers asking AI for protein and fiber options before they ask for a brand.The post Americans are asking AI what to eat, and it is starting to reshape the grocery aisle…
Coverage Details
Total News Sources36
Leaning Left8Leaning Right8Center19Last UpdatedBias Distribution54% Center
Bias Distribution
- 54% of the sources are Center
54% Center
L 23%
C 54%
R 23%
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