American Eagle Goes Country With Bailey Zimmerman and Stagecoach Sponsorship

American Eagle Goes Country With Bailey Zimmerman and Stagecoach Sponsorship

American Eagle is partnering with rising country music star Bailey Zimmerman and will serve as the exclusive apparel and denim sponsor of Stagecoach.

American Eagle Aims for ‘Denim Domination’ With Stagecoach and Bailey Zimmerman Partnerships

American Eagle has gone country. Two weeks after debuting a Spring 2026 collection with Ella Langley, the clothing brand is going all in with partnerships with Bailey Zimmerman and Stagecoach, where it will be the exclusive denim and apparel sponsor.  Zimmerman and Langley are both playing the April 24-26 festival on opening night.  “Country music is defining culture these days,” says American Eagle chief marketing officer Craig Brommers. “A…

American Eagle Taps Country Star Bailey Zimmerman for Campaign

The artist Bailey Zimmerman joins Ella Langley in American Eagle's ads as it gears up for its first Stagecoach sponsorship this April

Bailey Zimmerman Named New Face of American Eagle Jeans Country Campaign Ahead Of 2026 Stagecoach Festival

American Eagle (AE) is ushering in the next chapter of its American Eagle Jeans Country campaign, and this time, the popular brand has tapped one of country music’s biggest names to lead the way, Bailey Zimmerman. Following the launch of the campaign featuring “denim darling” Ella Langley, American Eagle has enlisted Zimmerman as their newest campaign star. The announcement arrives alongside news that American Eagle will serve as the exclusive a…