IKEA’s Monkey Moment Shows the Speed of Culture
Punch, a seven-month-old orphaned macaque, clings to an Ikea orangutan toy for comfort, sparking global sales surges and overwhelming a small Japanese zoo, Ikea said.
- On February 22, an orphaned seven-month-old macaque named Punch at Ichikawa City Zoo clung to an IKEA Djungelskog orangutan soft toy, and viral videos drove sellouts in the United States, Japan and South Korea.
- Abandoned at birth, Punch was raised by Ichikawa City Zoo staff who gave him a stuffed orangutan as a comfort surrogate and began reintegration into 'Monkey Mountain' last month.
- Within the last week, IKEA Australia reported an above 200 per cent increase, selling more than 990 DJUNGELSKOG orangutan toys and doubling a weekly average of 400; the toy retails for $16 and has more than 1400 reviews.
- The zoo has been overwhelmed by visitors and long lines, prompting a no-entry zone and donations of plush toys from IKEA, with Ko Tanaka and Petra F�re posing alongside.
- Experts say his recovery hinges on acceptance by the troop, comparing Punch's reliance on a soft surrogate to Harry Harlow's experiments, while Silk warned against human rescue.
20 Articles
20 Articles
Baby monkey who clings onto IKEA stuffed orangutan toy melts hearts online
A baby monkey abandoned by his mother has won over many fans online after a video of the macaque went viral earlier this month, showing him dragging a stuffed orangutan toy from IKEA around his enclosure at a Japanese zoo.
Ikea Spotlights Viral 'Lonely Monkey' Punch's Stuffed Animal Given As 'Surrogate Mother'—And We're Sobbing
No one is immune from loneliness, and all of us have our own ways of coping with it.And, as it turns out, this includes monkeys.A baby macaque monkey in Ichikawa City Zoo in Japan named Panchi-kun, but known to a wider audience as simply "Punch," has stolen the hearts of the internet thanks to a viral video of the adorable creature hugging a stuffed orangutan. According to the post on X (formerly Twitter) by user @Rainmaker1973, Punch was abando…
The DJUNGELSKOG doll becomes a sales phenomenon after serving as a "rent mother" for an orphan macaque in Japan.
A baby monkey searching for a mother's love has become a social media star. People are relating to his story and are showering him with love and concern on social media.
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