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Another Strong Week For Pharma At Spot TV | Radio & Television Business Report
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Another Strong Week For Pharma At Spot TV | Radio & Television Business Report
It’s not a secret to market observers that pharmaceutical companies have embraced broadcast television and national spots to help build brand awareness and grow sales. Last week, one Pharma brand led the pack in a big way. Please Login to view this premium content. (Not a member? Join Today!)
Major companies such as Purdue Pharma, Teva Pharmaceuticals, Johnson & Johnson and Allergan are paying billions in deals.
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