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Published

A Katy Start-up Wants to Save Buildings From Heat Waves (and Huge HVAC Bills)

Summary by Texas Monthly
In the Wild West of ecocapitalism, where billions of dollars are invested yearly into companies that invoke some measure of sustainability, the ideas spawned by start-ups can feel like elements of the sort of dystopian future dreamed up in a sci-fi movie from the sixties: vodka made from carbon captured out of the atmosphere; sneakers made out of recycled chewing gum; a solar geoengineering project that would’ve sent sunlight-reflecting particle…
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