What Is Aura Farming? The Internet’s New Obsession Explained
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Imagine a championship where the winner isn't the fastest runner, the one who scores the most goals, or the one who throws the best marble. The winner is the one who enters the scene, looks at the audience, makes a gesture, improvises a dance, or simply remains still with enough solemnity to resemble the protagonist of a movie no one is filming. It seems absurd. In a way, it is. It's called "aura farming," it has gone from social media to becomi…
The battles of aura multiplied in social networks and moved to parks and squares an expression that was born in digital culture: "farming aura".Children, adolescents and adults participate in competitions in which they try to show who has the most charisma, security, style or ability to attract attention.The origin of the termThe term combines two concepts: "farming" comes from the English farm and from video games, where it describes the action…
What Is Aura Farming? The Internet’s New Obsession Explained
Aura farming is everywhere. Athletes do it. Celebrities do it. Your friend who somehow manages to look completely unbothered while everyone else is losing their mind might be doing it… The post What Is Aura Farming? The Internet’s New Obsession Explained appeared first on SWAGGER Magazine.
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