TikTok Expands Into Restaurant Guides with 'Must Eat' Feature
Built from 40 million dining posts, the feature lets users review, book and map restaurants while TikTok says 27 million diners visited places for the first time last year.
7 Articles
7 Articles
TikTok is going after Yelp and Google Maps with an in-app restaurant guide
TikTok is launching an in-app restaurant guide in a challenge to other platforms like Yelp and even Google Maps. The company on Wednesday announced the launch of Must Eat, a new section of the TikTok app built on 40 million posts, reviews, and comments about dining on the platform. The new feature uses videos and […]
TikTok Launches Must Eat Food and Restaurant Platform
TikTok‘s U.S. joint venture is leaning hard into the food creator community, launching a new product called Must Eat that is meant to boost food creators, as well as restaurants, all in service of helping its users find that next must visit place to grab a bite. The company officially rolled out Must Eat at […]
TikTok launches Must Eat, a restaurant guide integrated into the app and built, according to the platform, from more than 40 million publications, reviews and reviews. Deployment begins in New York, Los Angeles and the Bay Area, with filters, map, establishment pages and OpenTable reservation for some restaurants.
Want to find the Must Eat dishes in your city? TikTok will set the table.
TikTok wants to uncover the hidden gems in cities across the United States, so it’s adding a restaurant guide to its Local feed. The guide is called Must Eat, and it is showcasing both holes-in-the-wall and high-end options within major American cities. At launch, Must Eat is highlighting restaurants in three metropolitan areas: New York City, Los Angeles, and San Francisco. For each of those regions, the Must Eat guide is split in two. An Every…
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