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Local TikTok creator weighs in on looming TikTok ban

  • The United States is set to ban TikTok following a Supreme Court order due to national security concerns, affecting over 170 million users and $20 billion in estimated revenue for 2025.
  • Kenny Joseph from the University at Buffalo stated that TikTok is a significant source of social support and news for young individuals aged 18 to 25.
  • As the ban deadline approaches, users are seeking alternatives like the China-based app Rednote, while competitors Meta and Snap see stock price increases.
  • Marketing firms are urgently creating contingency plans, with one executive calling the situation a 'hair on fire' moment, reflecting the uncertainty surrounding TikTok's future.
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