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The Political Coding of Climate Change

Summary by SNA Japan
SNA (Galesburg) — Jaguar’s ambitious rebranding initiative, highlighted by its new “Copy Nothing” ad campaign, was intended to signal a bold transformation as the automaker pivots toward becoming a 100% electric vehicle (EV) company. However, the campaign’s reception has been overwhelmingly negative, with critics mocking its perceived pretentiousness and, more significantly, its political overtones. Coming in the immediate aftermath of Donald Tr…
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