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Social media friends don’t help overcome loneliness: study
The study found that 35% of participants’ social media contacts were strangers, and those connections were linked to higher loneliness.
On Wednesday, Oregon State University researchers published a study in Public Health Reports finding that social media connections with strangers correlate with greater loneliness, while online ties to known contacts neither reduced nor increased isolation.
A 2023 Surgeon General's report warned of a national loneliness epidemic, noting that social disconnection carries health risks comparable to heavy smoking and affects roughly half of American adults.
Surveying over 1,500 adults aged 30 to 70, OSU researchers noted about 35% of participants' social media contacts were people they had never met in person. The study cannot determine whether loneliness precedes stranger-seeking or vice versa.
Clinical psychologist Melissa Greenberg of the Princeton Psychotherapy Center advises prioritizing in-person connections by joining book clubs, fitness classes, or volunteer groups where shared interests foster friendship.
Professor Brian Primack, the study's lead author, advises users to "reflect on that" regarding stranger interactions, emphasizing that midlife and older adults comprise 75% of the U.S. population heavily exposed to social media.