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Shirofune Integrates with BigCommerce to Empower Advertisers with Customer Lifetime Value-Based Campaign Optimization

Summary by MarTech Series
Integration enhances ad performance by leveraging LTV data, allowing advertisers to optimize ad spend for maximum profitability and efficiency across channels Shirofune, the leading digital advertising automation management platform, announced its integration with BigCommerce, a leading open SaaS ecommerce platform for fast-growing and established brands, to predict and optimize ad campaigns based on Customer Lifetime Value (LTV). This integrati…
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