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SAS Turning Copenhagen Into Global Hub, As Part Of New Strategy

Summary by One Mile at a Time
It’s an exciting time at Scandinavian Airlines (SAS). The airline has just emerged from bankruptcy protection, and now has an investment from Air France-KLM, and has also left Star Alliance and joined SkyTeam.Coinciding with this, the airline is making a bunch of changes, ranging from launching flights to Seattle, to introducing business class on flights within Europe. The company has now revealed a more fundamental strategy shift, which I think…
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