Sanrio's® Kuromi™ Collaborates with Global Pop Sensation KATSEYE for Multi-Category Capsule Collection Launching Exclusively at Target
The collection spans apparel, collectibles, drinkware and snacks, with prices from $1.99 to $22.99, and ties to KATSEYE’s WILD EP release.
4 Articles
4 Articles
Touchland x Sanrio Is Back With an Adorable Kuromi Hand Sanitizer Set (& A Sweet New Scent!)
It’s a great week to be a Kuromi fan! Just recently, Urban Outfitters added new Kuromi (and My Melody) plush bag charms to their sold-out Monchhichi x Sanrio Collection, while Target is set to launch an exclusive Kuromi x KATSEYE collection in celebration of the latter’s upcoming album release. Fortunately for us fans, the Kuromi […]
Sanrio's® Kuromi™ Collaborates with Global Pop Sensation KATSEYE for Multi-Category Capsule Collection Launching Exclusively at Target
/PRNewswire/ -- Sanrio®, the global lifestyle brand behind beloved characters like Hello Kitty® and Kuromi™, today announced a bold new collaboration between...
Kuromi becomes Sanrio's big bet to win over new generations: here is how it aims to replicate Hello Kitty's global success
PHOTO ART: MERCA2.0 | DALL-E Sanrio, the Japanese company behind Hello Kitty, is accelerating its global strategy to turn Kuromi into one of its next major international brands, as part of an expansion plan aimed at moving beyond its dependence on a single character and building a portfolio of intellectual properties with worldwide reach. READ ALSO. Sanrio accelerates expansion in China and plans to open 100 stores following Hello Kitty and Kuro…
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