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Salmon Arm Couple Urges Businesses to Put Dignity Before Differences

The company said it will look into the complaint after a couple said an employee repeatedly used the wrong pronoun during an insurance transaction.

  • On July 27, Sheena and Paige visited Sussex Insurance inside the Salmon Arm Walmart to insure a used car, where an employee repeatedly misgendered Paige despite Sheena's request to use 'she/her' pronouns.
  • During what should have been a standard transaction, the employee allegedly lost her temper, shouting 'I'm going to f***ing kill you' at her computer, which Paige described as unprofessional.
  • Following the encounter, The Milos reported the incident to a Walmart store manager immediately and submitted formal complaints to Sussex Insurance head office to ensure their concerns were officially registered.
  • Sussex Insurance Group Vice President of Operations Jason Alexander contacted Sheena after The Observer emailed the company, stating 'Our expectation is that every customer is treated professionally, respectfully, and courteously.'
  • The Milos note their experience 'highlighted a gap that many businesses face,' calling for updated inclusivity training so staff are equipped with tools like understanding correct pronouns to welcome all customers.
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Salmon Arm couple urges businesses to put dignity before differences

Lead with basic respect. Salmon Arm couple Sheena and wife Paige Milos offer this advice to businesses – employees and employers – following an alleged brush with discrimination at a local insurance company. “When my wife and I walk into any place of business, we aren’t there to make a statement or flaunt who we are,” said Sheena. “We walk through those doors for the exact same reason anyone else does: because that business offers a product or s…

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Sicamous Eagle Valley News broke the news in Salmon Arm, Canada on Thursday, August 27, 2026.
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