Artificial intelligence-powered chatbots helped consumers purchase and return products during the 2024 holiday season, boosting online sales in the United States by nearly 4 per cent year-over-year, according to a report by Salesforce.Retailers turned to nifty conversational customer services - or chatbot

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AI-influenced shopping boosts online holiday sales, Salesforce data shows

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The holiday e-commerce results from Adobe are a promising sign for the retail industry, which will begin reporting holiday results in February.

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Online holiday spending rises nearly 9%, as deep discounts and AI-powered chatbots fuel purchases, Adobe data says

Salesforce has been seen as an early AI winner, but a Guggenheim analyst worries about how the company and its peers will be able to monetize a technology that nearly everyone is offering.

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Salesforce’s AI efforts draw doubts from the stock’s newest bear

Online spending rose 3% to a record $1.2 trillion globally over the holiday period, with U.S.-sales, specifically, growing 4% to $282 billion. That’s according to a new report from Salesforce, which aggregated data from across its various cloud services, including Agentforce, Commerce Cloud, Marketing Cloud, and Service Cloud, to garner insights into spending activity spanning […] © 2024 TechCrunch. All rights reserved. For personal use only.

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Online spending grew 3% to a record $1.2T over holiday period, says Salesforce

Retailers turned to nifty conversational customer services - or chatbots - among others such as targeted promotions, product recommendations and loyalty programs, to influence customers hunting for trending products and best bargains

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Online sales hit record highs—$1.2 trillion globally and $282 billion in the U.S.—over the holiday season, but high return rates could hit strong profit margins, according to new data from Salesforce.  Holiday shoppers have already sent back $122 billion in merchandise, according to the data that was aggregated from more than 1.5 billion global shoppers. That figure could eventually grow to $133 billion, says Salesforce.  “Retailers had a robust…

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Online shopping grew to $1.2 trillion over the holiday season, Salesforce found

Retailers tap AI and agents to increase margins and enhance the holiday shopping experience    
Salesforce, the world’s #1 AI CRM, today revealed new data showing holiday retail sales surged to a record $1.2 trillion globally and $282 billion in the United States, but high returns could dampen overall profit margins. 
“Retailers who have embraced AI and agents are already seeing the benefits, but these tools will be even more critical in the new…

SalesTech Star

Holiday Shoppers Spend a Record $1.2T Online, Salesforce Data Shows

Online sales climbed 4 percent in the year-end buying period, as AI-powered chatbots facilitated sales and returns.

Inc.

Online Holiday Shopping Got an AI Boost, Says Salesforce

Artificial intelligence played a pivotal role in boosting global online holiday sales to $229bn between Nov. 1 and Dec. 31, 2024, up from $199bn in 2023, according to a Salesforce report. The rise in sales was driven by AI-powered tools, including chatbots, personalized recommendations, and targeted promotions, as retailers leveraged technology to cater to bargain hunters and trend-seeking shoppers. Salesforce data revealed that shoppers used AI…

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Artificial intelligence Boosts Online Shopping Sales By $229bn – Report

Salesforce reported that during the 2024 Christmas season, chatbots driven by Artificial Intelligence (AI) assisted customers in making purchases and returns, increasing online sales in the US by about 4% annually. Retailers used chatbots, or clever conversational customer service, in addition to targeted marketing, product recommendations, and loyalty programs, to sway consumers looking for the newest trends and the best deals. In the United St…

AI-influenced shopping boosts online holiday sales, Salesforce data shows

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