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How the Streets and a Social Media Army Led Lula to a Historic Win in Brazil
Lula reversed a 2.2 million-vote deficit in 20 days with a 4.4 million-vote margin, helped by five million new voters, officials said.
On Sunday, October 25, 2026, President Luiz Inácio Lula da Silva secured his fourth term, defeating Flavio Bolsonaro with 52% of the vote to 48%.
Federal deputy Andre Janones led a digital mobilization called 'Lula's Army' that helped Lula overcome a 2.2 million-vote disadvantage to win by 4.4 million votes in 20 days.
Critics termed the Workers' Party's late-stage spending 'institutionalised vote-buying,' citing R$354 billion in measures including a 15% increase to the Bolsa Familia programme distributed days before the final vote.
Lula now governs a country 'more divided than at any time during his previous three terms,' facing a hostile parliament with a conservative majority.
Confronting 11 trillion BRL of federal debt, Lula promised in his victory speech to 'listen to the Brazilian people the most' during his most challenging term yet.
Lula and Flávio Bolsonaro REUTERS/Adriano Machado Reelected president in the 2nd round of the elections of 2026, Lula (PT) reversed the score in three of the 78 Brazilian metropolitan regions and expanded its vote by more than 30% in six others, in comparison with the 1st round. Defeated in the dispute, Flávio Bolsonaro saw his vote retreat in seven metropolitan regions, which include large cities and municipalities around him, according to data…