US EditionHaier Biomedical Hosts European Partner Summit in Rome and Advances "In Europe, for Europe" Strategy
Haier Biomedical targets over 50% global revenue from international markets by 2027 and expands localized, scenario-based solutions with 37 partners from 23 European countries.
- On March 11, 2026, Haier Biomedical convened its European Partner Summit in Rome with 37 regional partners from 23 European countries, unveiling a broadened laboratory solutions portfolio and framing 'Advancing Together- Sharing the Future of Biomedical Innovation' as its theme.
- New strategy documents emphasize the 'In Europe, for Europe' localization principle, guiding Haier Biomedical's investments in local sales, service, and product expertise across over 18 countries.
- Product highlights included the EU MDR-certified Plasma Apheresis System XJ-III, the U-Blood intelligent blood management system, and automated biobank solutions integrating RFID-enabled ultra-low temperature storage and liquid nitrogen systems.
- Financially, Haier Biomedical reported 2025 revenue exceeding RMB 2.3 billion, with international revenue RMB 840 million and AI-driven solutions ; Enrique Wang reiterated targets for over 50% international revenue by 2027 and over 50% revenue beyond refrigeration by 2028.
- Partners showcased regional deployments that validated solutions, including a French biosafety cabinet with over 230 units across over 100 customers, Slovenia large-scale pharmaceutical installations, Denmark public tender wins, and a commitment to strengthen localized operations in 2026 and beyond.
25 Articles
25 Articles
keenesentinel.com
Haier Biomedical Hosts European Partner Summit in Rome and Advances "In Europe, for Europe" Strategy
ROME, March 11, 2026 /PRNewswire/ -- Haier Biomedical recently convened its European Partner Summit in Rome under the theme "Advancing Together - Sharing the Future of Biomedical Innovation," which brought together 37 regional partners and industry leaders from 23 European…
ROME, March 11, 2026 /PRNewswire/ — Haier Biomedical recently hosted its European Partner Summit in Rome, themed “Moving Forward Together – Sharing the Future of Biomedical Innovation.” The summit was attended by 37 regional partners and industry leaders from 23 European countries, who reaffirmed the company’s long-term commitment to Europe and unveiled an expanded portfolio of laboratory solutions, representing a strategic upgrade to its brand …
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