What to Know About Good Good Golf and Callaway Pulled Driver Ad Over Online Backlash

The Good Good Gamble: How Breaking an Infamous Partnership Added $74M to Callaway’s Value

Who would have thought an advertisement made just for fun would end a solid partnership? Callaway and Good Good joined hands in 2023 to use YouTube videos and social media to connect with younger fans and casual golfers, which ended on August 27 2026. But what’s surprising is that, despite their breakup, the stocks are […] The post The Good Good Gamble: How Breaking an Infamous Partnership Added $74M to Callaway’s Value appeared first on Essenti…

Callaway cuts ties with Good Good Golf amid fallout from controversial TV spot

Callaway Golf has cut ties with Good Good Golf amid the ongoing fallout around the Frisco-based influencer brand’s controversial driver ad that was posted and then deleted last week, and it’s also donating $1 million to causes that prevent violence against women.

What to Know About Good Good Golf and Callaway Pulled Driver Ad Over Online Backlash

A co-branded golf commercial has spiraled into a corporate — and very public — fight. Good Good Golf and Callaway Golf released — and then pulled — a promotional video in August 2026 that showed Good Good cofounder Garrett Clark shoving a woman to the ground. Apologies, a $1 million pledge and a severed partnership swiftly followed in an attempt to assuage the swift online backlash. Scroll below to get to the bottom of the controversial a…

Good Good Golf fires people behind spoof ad after backlash

"And I think at the end of the day, we wanted to make sure that everyone knew that we understood that we made a mistake, and we weren’t going to deny that."

Good Good Golf dismisses those behind controversial ad that has company spiraling

CEO Matt Kendrick told Front Office Sports the individuals responsible for the advertisement in which a man shoves a woman to the ground after she came close to a Callaway driver have been dismissed.