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David Beckham, 49, smoulders in racy underwear photos to make big announcement

  • David Beckham is the face of the new Boss One Bodywear collection, featuring underwear essentials in minimalist designs, as launched in a campaign shot by Mert and Marcus.
  • The collection will be available online and in stores starting February 1, with Beckham stating he couldn't refuse the project after speaking with Boss's CEO.
  • Beckham's campaign launch event in London included friends and family, where guests enjoyed Golden Martinis while waiting for the campaign film premiere.
  • Beckham noted that he followed a strict training regimen and diet to prepare for the campaign, stating, 'If you feel good in your skin then you should be able to do anything.
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