US EditionUnited Airlines Bets Bigger on Premium Travel as Iran War Drives up Fuel Costs
U.S. airlines have increased premium seats by 27% since 2020, reducing economy seats to boost revenue from higher-margin ticket sales, industry data shows.
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United doubles down on premium travel, new airplanes
United Airlines is accelerating its sweeping push into premium travel as surging fuel costs driven by the conflict with Iran drive oil prices higher and put downward pressure on profits.The carrier warned oil could remain above $100 a barrel through 2027 and reach as high as $175, a scenario that would increase its annual fuel bill by roughly $11 billion — more than double its best-ever profit, CEO Scott Kirby said.United plans to cut about five…
United Airlines bets bigger on premium travel as Iran war drives up fuel costs
United Airlines on Tuesday unveiled a broad aircraft and cabin overhaul centered on higher-end seating, pressing ahead with its long-term growth plan days after warning that oil could stay above $100 a barrel through 2027 and outlining plans to trim some flights in response.
According to a report by The Wall Street Journal on Sunday (March 22), in recent years, major U.S. airlines have been modifying existing aircraft or purchasing new ones in an effort to increase the proportion of premium seats, catering to passengers willing to pay higher prices for lie-flat seats and more legroom, and extracting more profit from each seat.
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