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Army recruitment: Inside the strategies behind the 2024 turnaround

Summary by Military Families
The standard within U.S. Army Recruiting Command is for each recruiter to achieve one enlistment per month, for a total of 12 in one year. This past recruiting year, which ended September 30, Sgt. 1st Class Oscar Cisneros more than quadrupled that goal. The 30-year-old recruited 57 people into the Army, making him the sixth top-producing recruiter in the command. “Last year, if you would have said that I would have put 57 people in the Army, I w…
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