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Apple revenue, profits beat expectations on iPhone, Mac sales

iPhone and Mac sales drove the quarter as Apple said supply constraints and higher memory-chip costs will curb near-term growth.

  • On Thursday, Chief Executive Tim Cook warned Apple expects "significant" supply constraints to impact iPhone, Mac, and iPad availability in the coming quarter, despite reporting $109.4 billion in quarterly revenue.
  • Demand for memory chips in AI data centers is causing a global shortage and skyrocketing prices, which Cook likened to a "hundred-year flood" that forced Apple to reluctantly raise Macs and iPads prices last month.
  • IPhone sales jumped 21.7% to $54.25 billion, above estimates of $53.86 billion, while Mac sales surged 28.7% to $10.35 billion, beating estimates of $8.74 billion.
  • Apple forecast fourth-quarter revenue growth of 9% to 11%, below analyst expectations of 12%, sending shares down 6% in after-hours trading as investor concerns mounted.
  • Incoming Chief Executive Officer John Ternus takes charge September 1 as Cook steps down after 15 years, facing the challenge of adapting Apple to the AI era while European Union negotiations on the redesigned Siri continue.
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Apple's stock fell 7.3% in the pre-market this Friday, after the technology giant warned that supply restrictions will harm growth, leading investors to look beyond the short-term shortage to assess the impact of an expected increase in iPhone prices. The fall puts Apple on the road to losing about $361.6 billion in market value, if losses remain. The company's projection highlighted a broader challenge for the industry, with demand driven by ar…

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Reuters broke the news in London, United Kingdom on Thursday, July 30, 2026.
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