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Adidas CEO doubts that Kanye West really meant the antisemitic remarks that led Adidas to drop him

  • Adidas CEO Björn Gulden believes that Kanye West did not mean the antisemitic comments he made last year, suggesting that the rapper's intentions were different from what was said.
  • Kanye West's partnership with Adidas ended after he made a series of widely criticized antisemitic remarks, leading to the removal of Yeezy products from shelves. The rapper even threatened to go "death con 3" on Jewish people.
  • Last fall, Adidas announced the termination of its lucrative partnership with Kanye West following his string of antisemitic comments, which received significant backlash from the public.
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