US EditionHyundai Ceo: “when People Buy an Electric Car, They Don’t Go Back (...) All Our Models Will Be Hybrid, Electric or Hydrogen” - Hybrid and Electric
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Hyundai's strategy for Europe is already defined: combine technologies and let the market determine their place. But its CEO, Xavier Martinet, is certain that the future is electric and that anyone who tries one of these vehicles for the first time never goes back. Xavier Martinet, CEO of Hyundai Europe, has publicly shared the strategy the brand intends to adopt in Europe, the continent that has most strongly embraced electric mobility. In an i…
Hyundai Motor Europe has defined its road map for the next few years in an extensive interview with The Big Question (Euronews) in which its CEO, Xavier Martinet, sets the brand’s priorities for Europe: combining technologies, hybrid, electric to battery and hydrogen, instead of betting on a single track. Martinet stresses that the transition will not be linear and defends a diverse offer because, in his opinion, “when someone buys an electric v…
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