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Burger King Launches Limited-Time SpongeBob Menu

Burger King partners with Paramount to offer SpongeBob-themed meals and toys, aiming to boost family engagement with a limited-time menu starting Dec. 2, 2025.

  • Beginning Dec. 2, Burger King will launch a limited-time SpongeBob menu at U.S. restaurants, the chain announced Dec. 1, as a holiday promotion.
  • Paramount Pictures' Dec. 19 release prompted the promotion supporting The SpongeBob Movie: Search for SquarePants, as Burger King aims to boost family engagement after past franchise tie-ins improved King Jr. meal sales.
  • SpongeBob‑themed menu items include SpongeBob's Krabby Whopper, Mr. Krabs' Cheesy Bacon Tots, Patrick's Star‑berry Shortcake Pie, Pirate's Frozen Pineapple Float, plus a King Jr. Meal and Bikini Bottom Bundle with six collectible SpongeBob toys.
  • Burger King pairs national ads with app‑exclusive meals and a Miami pop‑up on Dec. 6‑7; it expects lift after Q3 2025 U.S. comparable sales at 3.2.
  • Targeted content aims to reach Gen Z, Gen Alpha, and millennials, Joel Yashinsky, chief marketing officer at Burger King, said the campaign is multigenerational and fits the brand's playful positioning.
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18 Articles

Springfield News-LeaderSpringfield News-Leader
+2 Reposted by 2 other sources
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Burger King unveils new SpongeBob-themed menu. See what's on it.

Burger King has unveiled a new menu inspired by the upcoming SpongeBob SquarePants movie. Here's what is on the menu.

·Springfield, United States
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KTVBKTVB
+7 Reposted by 7 other sources
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Burger King launches limited-time SpongeBob menu

The chain is debuting character-inspired food items, a Bikini Bottom Bundle and collectible King Jr. Meal toys.

·Boise, United States
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nickalive.net broke the news in on Monday, December 1, 2025.
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