For thirty years, the dominant American church-growth strategy assumed that the way to reach the next generation was to make Christianity feel less like Christianity. Lower the lights. Lose the hymnal. Trade the pulpit for a barstool. Replace the cross on the wall with a tasteful abstract panel. Preach in jeans. Quote movies more than Moses. Make Sunday morning feel like a TED talk, a concert, and a coffee shop fused into one experience the unch…
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