US EditionTeads Expands Premium CTV Reach with Exclusive Homescreen Partnership with myTV SUPER
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Teads Expands Premium CTV Reach with Exclusive Homescreen Partnership with myTV SUPER
Teads is announcing a new partnership with myTV SUPER to bring advertisers exclusive access to one of Hong Kong’s most valuable connected TV (CTV) touchpoints - the myTV SUPER Homescreen on set-top box devices. myTV SUPER is Hong Kong’s leading OTT [...] The post Teads Expands Premium CTV Reach with Exclusive Homescreen Partnership with myTV SUPER appeared first on ExchangeWire.com.
Teads (NASDAQ: TEAD), the omnichannel results platform for the open internet, announced the beta launch of CTV Performance, an innovative performance solution that tracks from exposure to action, providing accountability and accurate measurement to connected television campaigns (CTV) for the first time outside the United States. CTV Performance allows advertisers to go beyond traditional CTV metrics — such as impressions or completion rates — o…
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