Stellantis Unveils $70 Billion Strategy Pivot Under Filosa, with Blitz ...
Stellantis will invest about 60 billion euros and shift 70% of product development spending to four core brands and Pro One.
- On Thursday, Stellantis CEO Antonio Filosa unveiled the 'FaSTLane 2030' strategic plan, pledging a €60 billion investment to launch 60 new models by 2030 across all brands.
- Filosa aims to concentrate 70% of product development investment on Jeep, Ram, Peugeot, and Fiat after the company's shares dropped more than a third this year amid costly EV investments.
- The company will debut the STLA One modular architecture in 2027, integrating STLA Brain and STLA AutoDrive technologies, while expanding partnerships with Jaguar Land Rover and Dongfeng.
- North America will receive 11 all-new products, including seven vehicles priced under $40,000, while Chrysler, Dodge, Citroen, Opel, and Alfa Romeo brands are positioned as smaller regional players.
- By 2030, the automaker targets 25% revenue growth in North America and 7% operating margin, though Sam Fiorani, vice president of vehicle forecasting for AutoForecast Solutions LLC, cautioned the plan is 'highly optimistic' and requires flawless execution.
22 Articles
22 Articles
Europe's second largest car company was in a deep crisis. The new boss Antonio Filosa is trying to renovate with a wide-ranging program for the reboot.
The car company has a hard time struggling with some of the decisions made by its ex-CEO Tavares. Filosa is now setting up the company completely new.
Antonio Filosa played part of his credibility yesterday almost a year after being propelled to the head of Stellantis with the heavy responsibility to make forget the highly criticized management of his predecessor the Portuguese Carlos Tavares and above all to straighten his finances. Obviously, the new strong man missed his appointment with the market if it is judged by the marked decline of the title yesterday, the strongest of the CAC index …
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