US EditionPorsche sales slide on weak China demand
- Following the year-end results, Porsche reported a steep annual sales fall and delivered 279,449 vehicles last year, down 10% overall, amid weak China demand, said the company.
- In China, sales slumped 26%, and Porsche shifted back to combustion models, delaying some all-electric launches, costing 1.8 billion euros, said Porsche.
- Supply gaps for the 718 and Macan combustion-engine models arose due to EU cybersecurity regulations, while fully electric vehicles made up 22.2% of deliveries and plug-in hybrids 12.1%.
- Porsche shares fell 1.3% after the results, while North America sales stayed flat; Matthias Schmidt said `Porsche likely benefited from a pull-forward of inventory registrations across the US to mitigate against tariffs`.
- Porsche underperformed rivals in China while BMW and Mercedes sales fell 12.5% and 19%, and like Audi faces roughly �700m in US tariffs, the company said.
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Porsche Reports Worst Sales Drop since 2009 on Weak China Demand
Jan 16 (Reuters) - German sports car maker Porsche P911_p.DE suffered its biggest annual sales decline in 16 years in 2025, joining fellow Volkswagen VOWG_p.DE subsidiary Audi and Mercedes-Benz in struggling with weak demand and fierce competition in China.
Porsche Posts Largest Annual Sales Decline Since 2009 as China Demand Slumps
Porsche logged its steepest global sales drop in 16 years in 2025, with weak demand in China as the biggest driver of the slump, the company said on Jan. 16. The company delivered 279,449 cars worldwide last year, marking a 10 percent drop from 310,710 vehicles in 2024. It was the largest decline since 2009, when the global economic crisis hurt global demand. “After several record years, our deliveries in 2025 were below the previous year’s leve…
🔔 The Liberty Daily
Porsche Sales Plunge Most in 16 Years
(Zero Hedge)—Porsche AG shares in Germany are headed for their steepest weekly decline since trading began in late 2022, after the 911 maker reported that vehicle sales in the 2025 selling year fell to their lowest level in 16 years. The 911 maker announced earlier that it delivered 279,449 vehicles to customers worldwide in 2025, down 10% from 310,718 in 2024. This marked the largest annual drop in deliveries since the 2009 financial crisis roi…
The bad paragraphs show that the changes of the retired boss Oliver Blume have not solved the problems of Porsche. Successor Michael Leiter will have to correct again.
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