Peloton’s ‘New Era’ of AI-Powered Workouts Isn’t Working Out

Peloton’s ‘New Era’ of AI-Powered Workouts Isn’t Working Out

Artificial intelligence can do a lot of things. Getting us on an exercise bike doesn’t appear to be one of them.  Sales are slow for Peloton’s AI-powered equipment that launched in October, according to Bloomberg, which cited managers at dozens of Dick’s Sporting Goods and Johnson Fitness & Wellness locations, the main spots where shoppers can buy Peloton products in person. Customers have been kicking the tires on the new treadmill and bike, bu…

Peloton struggles with slow sales of AI-driven fitness equipment

Peloton Interactive Inc. is facing disappointing sales for its recently launched AI-powered bikes and treadmills, which were expected to drive a much-needed turnaround for the company. Despite the hype surrounding the technology, consumer demand has not met expectations. This sluggish start raises concerns about Peloton's future growth and market position in the competitive fitness industry. The post Peloton struggles with slow sales of AI-drive…