OpenAI’s Changing Tune: Why Sam Altman No Longer Sees Ads as the Enemy

OpenAI’s Changing Tune: Why Sam Altman No Longer Sees Ads as the Enemy

For years, Sam Altman viewed advertising as something that dulled innovation. It was seen as a compromise... a shortcut for companies that had run out of ideas or patience. That belief shaped OpenAI’s early culture, one that prized purity in product design and distrusted the noisy influence of marketing. But now, that very principle seems to be softening as the company quietly prepares ChatGPT for a world where ads may not be such a dirty word. …