US EditionMattel adds an autistic Barbie to doll line devoted to showcasing diversity and inclusion
Mattel developed the autistic Barbie with Autistic Self Advocacy Network input, donating 1,000+ dolls to pediatric hospitals to support representation and sensory needs.
- On Monday, Mattel unveiled its first Barbie designed to represent autism, launching on Mattel Shop and major stores including Target for about $11.87.
- Mattel spent more than 18 months working with the Autistic Self Advocacy Network , developing a doll designed to reflect some ways autistic individuals experience and navigate the world.
- The doll features articulated elbows and wrists to allow stimming-like gestures, a slightly averted eye gaze, and sensory-conscious accessories including a pink fidget spinner, noise-cancelling headphones, and a tablet with symbol-based AAC apps.
- Supporters praised the new Barbie, though some in the autistic community said representation is more complicated; Mattel will donate more than 1,000 dolls to pediatric hospitals in Washington, D.C. and Los Angeles.
- Part of the Barbie Fashionistas line, the new doll joins more than 175 looks and Mattel plans a wider release later this year at retailers including Walmart, noting it can't represent every autistic child.
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408 Articles
Mattel presents a Barbie with autism. The doll comes with headphones and an inclined look.
New Autistic Barbie Doll, human like movements and realistic features
Mattel has released its first Barbie doll made to represent an autistic person, featuring sensory-friendly clothing, articulated arms, and accessories like a fidget toy, noise-canceling headphones, and a communication tablet, in collaboration with the Autistic Self Advocacy Network.
After the wheelchair models, or those carrying Down syndrome 21, Mattel unveiled on Monday 12 January its very first Barbie with autism. A doll whose representation is denounced by the association SOS Autism. - "Very stigmatizing": the association SOS Autism shocked by the new Barbie doll (Social Topics).
Mattel's Newest Barbie Is Autistic
It’s Barbie’s world, we just live in it. And that world just keeps getting bigger—this week with Mattel’s announcement of the first-ever autistic Barbie doll, developed with guidance from the nonprofit Autistic Self Advocacy Network (ASAN). The new addition “helps to expand what inclusion looks like in the toy aisle and beyond because every child deserves to see themselves in Barbie,” said Mattel’s global head of dolls Jamie Cygielman in a pre…
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