JioHotstar names David Zakkam SVP & Head of Analytics and Data Strategy
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Since his arrival at the AS Saint-Étienne, Kilmer Sports Ventures has favoured an approach based on data analysis to identify and recruit young talent with strong commercial potential. This method, inspired by Anglo-Saxon practices, seduces several European formations. Nevertheless, a question persists among the supporters: does this strategy really suit a ...
ROAST Strengthens Leadership with Appointment of New Head of Data & Measurement – Marketing Communication News
Independent performance media agency ROAST has appointed Gauthier Rochas as its new Head of Data & Measurement. Rochas joins from RAPP (Omnicom), where he held the role of Data Analytics Director. Reporting to Managing Partner, John Barham, Rochas will lead ROAST’s Data, Analytics and Measurement division, tasked with developing new frameworks to demonstrate the incremental value of the agency’s work and strengthen trust in media performance thro
JioHotstar names David Zakkam SVP & Head of Analytics and Data Strategy
New Delhi: JioHotstar has appointed David Zakkam as Senior Vice-President and Head of Analytics & Data Strategy. In an internal note to employees, Bharath Ram, Chief Product Officer at JioStar, said the entire digital analytics team, including Veeran Balasubramanian, will now report to Zakkam. The mail read that in the role, he will partner with business, content, marketing, ads, engineering and product teams to unlock consumer and business val…
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