Jeep to feature its brand on Juventus shirt again

The Jeep automaker is expected to pay approximately 25 million euros per year to put its brand on the Juventus jersey again, according to a report by Reuters on Thursday (April 17, 2025). The vehicle manufacturer's previous partnership with the traditional Italian football team had ended in June 2024. For 12 years, Jeep was the team's main sponsor. The value of the agreement increased over the previous contract, reaching 45 million euros per yea…