US EditionAI Actors Horrify James Cameron and He Wants No Part of It
James Cameron calls generative AI that fabricates performers from text prompts "horrifying" and warns it undermines human authorship and emotional trust in filmmaking.
- On Sunday, James Cameron, 71, director of Avatar and Titanic, told CBS Sunday Morning generative AI is horrifying and warned it can fabricate performances from text prompts tied to the December 19 release of Avatar: Fire and Ash.
- Performance capture, Cameron said, records actors' body language and facial expressions, exemplified by Avatar's cast performing underwater in a 250,000-gallon water tank.
- At industry events, Tilly Norwood, photoreal AI-generated actress from Particle6 Productions, debuted at Zurich, drawing SAG-AFTRA's criticism while Netflix praised AI speeding VFX work 10 times.
- Studios are already adopting AI tools to cut costs and speed VFX, and James Cameron—who joined Stability AI's board last year—acknowledged AI's promise to lower production expenses.
- Longer term, the trend could erode authorship and emotional trust as scanning background actors once and negotiating perpetual voice and likeness rights risk erasing human performers, while James Cameron insists he will not cede the Sacred Creative Act.
12 Articles
12 Articles
James Cameron Rejects AI Virtual Actors: ‘Horrifying’
Director James Cameron says he’s firmly against using AI-generated actors, calling the results “horrifying.”In a recent interview with CBS Sunday Morning, the filmmaker addressed speculation that he might turn to AI for future installments of the popular “Avatar” franchise and made clear he has no interest in doing so.“For years, there was this sense that, ‘Oh, they’re doing something strange with computers and they’re replacing actors,’ when in…
'That’s horrifying to me': James Cameron slams Hollywood's new AI star, revealing the one massive difference between her and his 'Avatar' cast
The legendary director of the Avatar franchise, James Cameron, just weighed in on the generative AI actor controversy, slamming the technology and calling its use “horrifying,” as per CBS News. Cameron’s strong comments come after a major industry stir in September regarding a digital creation named Tilly Norwood. Talent studio Xicoia caused waves when they claimed Tilly would be the next big star, comparing her to incredibly successful human ac…
James Cameron Slams AI as Horrifying Threat to Hollywood’s Soul
James Cameron’s Chilling Verdict: AI’s Synthetic Stars Threaten Hollywood’s Human Soul In the ever-evolving world of filmmaking, where technology often blurs the line between reality and illusion, James Cameron has emerged as a vocal critic of artificial intelligence’s encroachment into performance creation. The acclaimed director, known for groundbreaking works like “Avatar” and “The Terminator,” recently expressed profound unease about AI’s ab…
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