Published 1 year ago

How Liquid Death's 40-Year-Old Founder Turned ‘the Dumbest Name' and a Facebook Post Into a $700 Million Water Brand

Summary by CNBC

Liquid Death CEO and founder Mike Cessario spent years figuring out how to make water cool. Now his brand is valued at $700 million.

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Liquid Death CEO and founder Mike Cessario spent years figuring out how to make water cool. Now his brand is valued at $700 million.

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