Holland America's New President Emphasizes the Local

Holland America's New President Emphasizes the Local

It’s been a few months since cruise line Holland America announced the appointment of Beth Bodensteiner as president. Bodensteiner isn’t exactly a stranger to the brand; prior to her promotion in December 2024, she was the cruise line’s senior vice president and chief commercial officer. At the time, Bodensteiner spoke of Holland America’s existing history of “expertly crafted itineraries, extraordinary service and genuine connections to each de…

Holland America Launches Culinary Ambassador Cruises

Holland America Line will offer new “Culinary Ambassador” cruises in 2025 and 2026, featuring guest appearances by world-renowned chefs and beverage experts. These select sailings—part of the Grand Voyages and other itineraries—will include live cooking demos, curated dinners, tastings, and expert-led events. Guests can attend cooking demonstrations, coffee chats, and exclusive dinners hosted by the chefs. Beverage ambassadors will lead tastings…